The Hotel Marketing Show Podcast

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Trends and Insights

The Hotel Marketing Show Podcast #07: Marketing Campaigns For Your City & Hotel with André Jacques from The Langham, Melbourne

In this episode of The Hotel Marketing Show, we talked with André Jacques from The Langham, Melbourne about their post-pandemic marketing strategy, local partnerships and how marketers can think outside of the box to create memorable experiences that appeal to their target guests.
Trends and Insights

The Hotel Marketing Show Podcast #08: The Past, Present & Future of Guest Communication & Experience with Olga Heuser from DialogShift

In this episode of The Hotel Marketing Show, we talk with Olga Heuser, Co-founder and CEO of DialogShift about where guest communication has come from, where it's going and the common mistakes hotels make.
Trends and Insights

The Hotel Marketing Show Podcast #09: How To Rebrand A Hotel with Tobias Koehler, Big MAMA Hotels & Sonja Kröll, Studio Formfrage

In this episode of The Hotel Marketing Show, we talk with Tobias Koehler, Chief Commercial Officer at Big MAMA Hotels and Sonja Kröll, Brand Strategist and Co-founder of Studio Formfrage about rebranding Big MAMA Hotels. Find out just how the team at Big MAMA approached this rebrand and hear how they overcame the challenges they faced.
Trends and Insights

The Hotel Marketing Show Podcast #10: Upselling for hotels in 2022 and beyond with Karl Schmidtner & Ricardo da Silva from UpsellGuru

In this episode of The Hotel Marketing Show, we talk with Karl Schmidtner and Ricardo da Silva of UpsellGuru about the past, present and future of hotel upselling, including how to segment your guests for the most effective campaigns, is upselling for every hotel and what will the future hold?
Trends and Insights

The Hotel Marketing Show Podcast #12: What hotels can learn from eCommerce brands with Thea Prpic from MetricsDriven (Part 2)

In this episode of The Hotel Marketing Show, we talk with Thea Prpic, Co-founder of MetricsDriven, about eCommerce principles for a hotel's marketing strategy. In part 2, we look at how you can measure the success of these campaigns and dive into what the future of hotel eCommerce and hotel technology holds.
Trends and Insights

The Hotel Marketing Show Podcast #11: What hotels can learn from eCommerce brands with Thea Prpic from MetricsDriven (Part 1)

In this episode of The Hotel Marketing Show, we talk with Thea Prpic, Co-founder of MetricsDriven, about eCommerce principles for a hotel's marketing strategy. In part 1, find out how your hotel should be approaching branding and why you shouldn't look to replicate the conversion strategies of OTA giants.
Trends and Insights

The Hotel Marketing Show Podcast #13: Creating products that hotel guests and hoteliers will love with Robert Schulz from myhotelshop

In this episode of The Hotel Marketing Show, we talk with Robert Schulz, Head of Product at myhotelshop about how to create products that hotel guests and hoteliers will love.
Trends and Insights

The Hotel Marketing Show Podcast #15: Gen-Z: How Hotels Can Reach the Next Generation of Travellers with Sam Weston from 80 DAYS

In this episode of The Hotel Marketing Show, we talk with Sam Weston, Marketing Manager at 80 DAYS about Gen-Z, and how hotels can reach them and appeal to them and even if it’s worth it for your hotel to target this segment in the first place.
Trends and Insights

The Hotel Marketing Show Podcast #20: The Secret to Building a Strong Brand in the Hotel Industry with Maurice Ajanaku from citizenM hotels

In this episode of The Hotel Marketing Show, we talked with branding expert Maurice Ajanaku, the Global Brand Marketing Director from citizenM hotels about how to build brands that people connect with, remember and love.
Trends and Insights

The Hotel Marketing Show Podcast #19: Demystifying Revenue Managers with Rebekka Berger from Hotel Okura Amsterdam

In this episode of The Hotel Marketing Show, we talk with Rebekka Berger, Manager of Revenue and Business Performance from Hotel Okura Amsterdam about demystifying the role of Revenue Managers.
Trends and Insights

The Hotel Marketing Show Podcast #16: How Hotels Can Make an Impact with Sustainability with Ursula Fabre-Pilat from Columbus Hotel Monte-Carlo

In this episode of The Hotel Marketing Show podcast, we talk with Ursula Fabre-Pilat, Digital Demand Manager at Columbus Hotel Monte-Carlo about the impactful and realistic ways that hotels can approach sustainability and how to get started, one step at a time.
Trends and Insights

The Hotel Marketing Show Podcast #18: The Power of Email Marketing for Hotels in 2023 with Dylan Cole from Revinate

In this episode of The Hotel Marketing Show podcast, we talk with Dylan Cole, Managing Director EMEA at Revinate about the power of email marketing for hotels in 2023.
Trends and Insights

The Hotel Marketing Show Podcast #17: Hotel Marketing Trends That Hoteliers Need To Know About For 2023

In this episode of The Hotel Marketing Show podcast, Nadine and Victoria from Hotelchamp discuss 8 key hotel marketing trends for 2023 to help hotel marketers refine their strategy for the coming year.