In this episode of The Hotel Marketing Show, we talked with branding expert Maurice Ajanaku, the Global Brand Marketing Director from citizenM hotels about how to build brands that people connect with, remember and love.
Easter is a great opportunity for hoteliers to come up with creative ideas to treat their guests to the perfect Easter weekend. Check out our inspiration booklet for highly converting and creative Easter campaigns, recommended by our team of conversion specialists.
Your local community is key to becoming more sustainable and pleasing travellers' complex needs. We look at 5 reasons why your hotel should engage with the local community. Plus, we look at tips for hotels to make the best use of local partnerships.
Travellers are prioritising sustainability and socially conscious travel more and more. We look at how to ensure your hotel lives up to the standards of eco-conscious travellers. Plus, we look at how to communicate your efforts with your guests in a way that creates trust.
Most travel purchases happen online, so travellers have plenty of hotel choices—and many of them consider price as an important factor. We look at how a hotel stayed competitive and attracted guests during off-peak months with a 360-degree cross-device campaign.
Mit steigenden Betriebskosten und OTA-Kommissionen ist es wichtiger denn je, Ihre Direktumsätze zu erhöhen. Dieses eBook erforscht 6 Strategien zur Steigerung Ihrer Umsätze mit Hilfe von Konversion und Personalisierungstechniken, um Ihre Revenue-Management-Strategien zu verbessern, Direktbuchungen zu erhöhen und Ihre Umsatzziele zu erreichen.