Customers

Staff shortages, high operating costs and increasing OTA commissions are eating into hotels' revenues. We look at how Pillows Hotels turned an F&B bundle into a year-round incentive to book direct.

Flexibility has been a hot topic for the travel industry since the pandemic. We look at how Future Inns Hotels communicated their highly flexible offer, generating outstanding results for their campaign.

Even hotels with a high percentage of direct bookings are defending their hard-earned guests from OTA efforts. We look at how Montboulard refined their story and got a scalable website that can stand the test of time.

Seasonal changes bring about fluctuations in occupancy rates, with an expected transition towards weekend stays. We look at how a hotel increased their mid-week occupancy rates.

To achieve all your marketing goals, it’s crucial to have a holistic messaging approach. Find out how a hotel chain successfully used a multi-message strategy to convert visitors across various touchpoints.

Commissions for bookings from OTAs are bigger and bigger, but both guests and hotels benefit greatly from direct bookings. We look at how The Langham, London communicated in a powerful way their strong benefits for booking direct.

Finca Malvasia needed a full revamp of their website. With Hotelchamp eCommerce, they now have a "good quality, good looking site that was SEO compatible”.

In this case study, learn how The Langham, Chicago used Hotelchamp’s audience persona targeting and inline messaging to increase additional revenue from upsells and add-ons.