Trends and Insights

Get the 2026 Direct Booking Tools Guide to understand key trends and learn to select the tools that strengthen your direct channel.

AI-powered search is reshaping travel. Discover how hotels can boost visibility with AEO and GEO by improving website clarity, reviews, and local experience content.

Ready to make your hotel booking engine work harder for you? Discover easy, practical ways to boost direct bookings and delight guests.

Discover how your booking engine can help increase direct bookings, boost revenue, and reduce OTA dependence with proven strategies for hotels.

Discover what a hotel booking engine is, how it cuts OTA fees, and why it’s essential for driving direct bookings.

Authentic experiences and using AI with intention. Find out what the empowered travellers of 2025 are craving.

Discover 2025's top hotel marketing trends, from AI-driven personalisation to social commerce, visual content strategies, and reputation management to boost bookings and guest satisfaction.

Stand out this Black Friday! Discover top strategies to boost your hotel's direct bookings, outshine OTAs, and make this season your most successful yet.