Trends and Insights

Trends and Insights

How to Solve Common Challenges in Your Booking Funnel

Optimising your booking funnel is key to boosting direct conversion and increasing revenue. Learn the strategies to create a more efficient booking process.
Trends and Insights

How to Use Visuals to Improve Your Hotel Website Conversion

First impressions matter—especially when you compete with hundreds of hotels. Your website's visuals can go a long way in helping you impress. Check out the top ways to make every pixel count, evoke emotions and drive conversion.
Trends and Insights

5 Ways Hotels Can Use Generative AI to Improve Their Direct Channel

Generative AI transforms hospitality by enhancing guest experiences, streamlining operations and boosting bookings. Embrace AI to exceed guest expectations and elevate performance.
Trends and Insights

A Hotelier's Conversion Masterclass for Direct Booking Success

Welcome to the Masterclass that puts you back in control of your hotel’s story. In just 1 hour across 8 action-packed modules, this masterclass empowers you with the tools and knowledge to captivate your audience and increase conversions on your direct channel.
Trends and Insights

Top 5 Reasons for Booking Engine Abandonment and How to Fix Them

Booking engine abandonment is a major challenge for hotels. Discover the top 5 reasons guests abandon bookings and effective fixes to boost conversions.
Trends and Insights

How fan and event tourism can be a gold mine for hoteliers

Fan and event tourism are booming, offering hoteliers a golden opportunity. Discover strategies to attract passionate travellers and turn your hotel into their ideal destination.
Trends and Insights

The 10 best ways to ask for reviews

It's essential to know how your guests feel about your service so that you can change, tweak or improve it to better suit their needs. Read our list of best ways to ask your guests for reviews.
Trends and Insights

5 Practical Tips for Powerful Carousel Website Messages

Discover how to boost engagement on your hotel's website with these top 5 tips for creating effective, user-friendly carousel messages.