Future Inns UK shares how they have increased their conversion rate by working with Hotelchamp. Plus, find out which campaigns drive the most success.

Have you ever thought about how your mobile website is perceived by guests? Here are 5 tips to increase your mobile bookings and how to optimise your mobile platform.

Metasearch is effective in increasing your reach but can also lead to high costs if not managed well. Here are three ways that hotels can reduce customer acquisition costs when using metasearch campaigns.

Metasearch can be confusing, but we're making it easy with this guide. Learn more about how metasearch can help your direct channels.

The battle for direct bookings has been going on for decades. Find out why they are still so important and the advantages of direct bookings over OTAs.

Price sensitivity influences a large number of guests when choosing a hotel. Use these 4 techniques to get bargain hunters to book directly without damaging your rates.

The European Commission has announced that a Digital COVID Certificate will be introduced in EU Member States from the 1st of July 2021. Find out what this means for hoteliers and travellers.

Search Engine Optimisation, or SEO, isn't going anywhere. Learn the fundamentals and key tips to get your hotel's website set up with an SEO strategy.