The battle for direct bookings has been going on for decades. Find out why they are still so important and the advantages of direct bookings over OTAs.

Price sensitivity influences a large number of guests when choosing a hotel. Use these 4 techniques to get bargain hunters to book directly without damaging your rates.

The European Commission has announced that a Digital COVID Certificate will be introduced in EU Member States from the 1st of July 2021. Find out what this means for hoteliers and travellers.

Search Engine Optimisation, or SEO, isn't going anywhere. Learn the fundamentals and key tips to get your hotel's website set up with an SEO strategy.

Find out the proven tactics and strategies that can boost your hotel website traffic, with little to no budget, and in little to no time.

Many hotel websites are designed around 4 guest behaviour myths. We’ve busted these, and have the answers to get guests booking on your website.

When creating a new website, one of the first decisions will be between a single or multi-page site. Here's what you need to know to make the best choice.

Blogging is more effective at increasing web traffic than social media & SEO. Shockingly, many hotels don't blog. Learn why and how to blog for your hotel.