Black Friday has become a key part of the hotel industry’s promotional calendar and this year was no exception. The 2020 Black Friday weekend helped hoteliers to boost bookings, kicking-off the festive season with a 91% average increase in direct revenue.

With revenue decimated by the pandemic, many hotels are searching for ways to reduce their costs, without reducing incremental revenue. In this blog, we explore how to increase your additional revenue. Plus, you’ll learn how to practically apply this to your hotel’s strategy.

Black Friday is now one of the biggest events in the hotel industry’s promotional calendar with hotels seeing an increase of over 100% in direct bookings for this holiday weekend. In this blog, you’ll learn how to easily create a successful Black Friday campaign.

In this 2-minute video, Cansin Mert, Customer Success Manager at Hotelchamp, shares how you can create a campaign to make the most of this years festive season.

Conversational copywriting is communicating with your visitors authentically. Learn how to use this to appeal to your potential guests and increase your hotel’s direct bookings.

We take a look at how hoteliers can adjust their food and beverage strategies to focus on aiding recovery and setting up for long term success.

Many shoppers will be online shopping this festive season. Hoteliers can tap into this increased digital holiday shopping. In this blog, we look at how you can appeal to these shoppers and make the most of the 2020 festive season.

In our latest free ebook, we go more in-depth into tactics hotelier can use to survive an economic downturn without causing longterm damage to rates.

Staycations are one of the biggest travel trends in 2020. Use our tips to create your own successful Staycation campaigns to increase your hotel’s direct bookings.

During the COVID-19 crisis, Terra The Magic Place used Hotelchamp to increase their email sign-ups and direct bookings. Learn about their experience here.